---
title: "April 12"
slug: "april-12-2025-release-notes"
updated: 2025-04-14T02:49:20Z
published: 2025-04-14T02:49:20Z
canonical: "docs.scaleinsights.com/april-12-2025-release-notes"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://docs.scaleinsights.com/llms.txt
> Use this file to discover all available pages before exploring further.

# April 12

### New Features

#### 1. Automation: Bulk deletion of Rules and Strategic Objectives

You can now delete **multiple rules** and **Strategic Objectives** at once from their respective lists.

Select the desired rules or Strategic Objectives and click the "**Delete**" button.

**Navigation: Automation > Algorithms, Strategic Objectives**

![](https://cdn.document360.io/f0238742-849b-4f29-9812-9b4fe8e273b6/Images/Documentation/Scale%20Insights%20Bulk%20delete.png)

A confirmation message will appear to verify your action.

- When rules are deleted, they will be removed from their associated Strategic Objectives and unassigned from any linked ad groups.
- Deleting a Strategic Objective will unassign it from all ad groups where it is currently used.

![](https://cdn.document360.io/f0238742-849b-4f29-9812-9b4fe8e273b6/Images/Documentation/Scale%20Insights%20Bulk%20delete%20confirmation.png)

#### 2. Ads Insights: Portfolio Modification

Manual updates to portfolio details are now available on the Ads Insights Portfolio page.

This new feature allows you to edit the **portfolio name, budget cap, start and end dates,** and the **budget cap cycle**.

For portfolios with existing values, click on the budget or date fields to make changes.

To add budget cap details, select the portfolio(s), click the "**Bulk Edit**" button, and choose "**Date range and budget cap**."

**Navigation path:** **Ads Insights > Performance > Portfolios tab**

![](https://cdn.document360.io/f0238742-849b-4f29-9812-9b4fe8e273b6/Images/Documentation/Scale%20Insights%20ASIN%20Portfolio.png)

A pop-up window will let you set the desired budget cap cycle.

You can also remove the budget cap using the Bulk Edit feature.

![](https://cdn.document360.io/f0238742-849b-4f29-9812-9b4fe8e273b6/Images/Documentation/Scale%20Insights%20ASIN%20Portfolio%20remove.png)

#### 3. Ads Insights: Enabled ASIN Search terms Negation

The Search Terms page now shows **ASIN search terms** from Auto, Product, and Category targeting campaigns.

You can **manually negate** these ASIN search terms directly from the page.

Select the ASIN search terms you want to negate, click the "**Bulk Edi****t**" button, and choose "**Add to ad group as negative product target**" from the drop-down menu.

**Navigation: Ads Insights > Search Terms > Search Terms tab**

![](https://cdn.document360.io/f0238742-849b-4f29-9812-9b4fe8e273b6/Images/Documentation/Scale%20Insights%20ASIN%20search%20term.png)

#### 4. Ads Insights: Added Blacklist and Whitelist toggles on the Main Words page

Words can now be added directly from the Main Words page to the **Blacklist** or **Whitelist** as **Negative Phrase** **keywords** using the toggle buttons.

**Navigation: Ads Insights > Main words**

#### ![](https://cdn.document360.io/f0238742-849b-4f29-9812-9b4fe8e273b6/Images/Documentation/Scale%20insights%20main%20word.png)

Once enabled, the word is automatically added to the corresponding negative phrase list of the associated ASIN.

#### ![](https://cdn.document360.io/f0238742-849b-4f29-9812-9b4fe8e273b6/Images/Documentation/scale%20insights%20blacklist.png)

#### 5. Introduced an Interactive Software Guide

An **interactive guide** has been integrated into the platform to assist users in navigating key features and utilizing them more efficiently.

![](https://cdn.document360.io/f0238742-849b-4f29-9812-9b4fe8e273b6/Images/Documentation/image-1744349836531.png)

For instance, we have added a software tour showing how you can "Pause "keywords with 0 Sales" inside the Ads Insights page.

The **knowledge base** and the **system announcements** are also accessible from the resource hub.

![](https://cdn.document360.io/f0238742-849b-4f29-9812-9b4fe8e273b6/Images/Documentation/Scale%20Insights%20Tour.png)

### Enhancements

#### 1. Keyword Ranking: Added filter and sort button on the Keyword rank data

The keyword rank data now has a **sort and filter** button, allowing you to easily identify keywords based on their organic rank performance.

**Navigation path:** **Keyword Ranking**

![](https://cdn.document360.io/f0238742-849b-4f29-9812-9b4fe8e273b6/Images/Documentation/Scale%20Insights%20Bulk%20Ranking.png)

#### 2. Automation: Added file upload status on Bulk Automate ASINs

We've added a status message to show when a file is being processed.

This enhancement indicates that the upload is in progress and eliminates the need to resubmit the file.

**Navigation path:** **Automation > Automated ASINs**

![](https://cdn.document360.io/f0238742-849b-4f29-9812-9b4fe8e273b6/Images/Documentation/image-1744175662745.png)