October
  • 02 Feb 2023
  • 1 Minute to read

October


Article summary

New features

1. Dayparting Change Logs

Added Dayparting in the Change Logs. In the Change column, you can see the time when the ad is paused and enabled by the Dayparting Rule.

Navigation path: Automation > Change Logs > Dayparting Rule

2. Hide Refund Balance in Sales and Monthly Trend

You can now exclude the refund balance from the Profit calculation. This feature helps observe profitability when testing new price points or strategies. This selection will be saved on your computer and is available for both Sales and Monthly Trends.

Navigation path: Sales > Sales Trend/Monthly Trend

Click the "Hide Refund Balance" button to hide and exclude refunds from the profit calculation. Click the same button to show and include the refund balance again in the profit calculation.


Profits without a Refund Balance


Profits with a Refund Balance


Enhancements

1. Use Different SKUs in Mass Campaigns

You can specify a different SKU when creating a campaign in Mass Campaign.

2. Added SKU and Short Name to multiple pages

Pages with SKU Pages with Short Names
  • Main dashboard
  • Ads Insights > Main Words
  • Ads Insights > Performance > Products
  • Ads Insights > Search Terms
  • Mass Campaigns > Bulk Auto Campaigns
  • Mass Campaigns > Fully Managed Campaigns
  • Mass Campaigns > Split Keywords to Campaigns
  • Mass Campaigns > Dayparting Campaign
  • Automation > Automated ASINs
  • Algorithm Preview
  • Automate Assignment
  • Assign Automated ASIN
  • Custom Group
  • Customer Returns
  • Dayparting Trend

3. Sales and Monthly Trend now shows units refunded

Navigation path: Sales > Sales Trend/Monthly Trend


Other Improvements

Retry Logic in Dayparting

Amazon API occasionally returned "Server is busy" error messages when posting change requests for dayparting, resulting in a small percentage of ads not having their status changed at the hour.

The dayparting algorithm will now retry up to two times.


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